Last updated: 2 July 2025
At Diamond Sneakers UK, we respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, and share your information when you use our website https://diamondsnk.com and our services.
By accessing our Services, you agree to the terms of this policy.
We are Diamond UK, operating under the name Diamond Sneakers UK.
For data protection purposes under the UK GDPR, we are the Data Controller.
Business Address: 275 New N Rd, PMB 3038, London, N1 7AA, United Kingdom
WhatsApp UK: +44 20 3807 8817
We collect only the information necessary to provide our services, including:
Contact details: name, email, phone number, billing and shipping address
Payment information: credit/debit card details (via secure gateways like Stripe), transaction history
Account details: login, encrypted password, preferences
Browsing data: IP address, location, device type, browser, usage behaviour
Purchase and support history
Cookies and similar tracking technologies (see our Cookie Policy)
We use your personal data to:
Process orders and deliver your products
Provide customer support and after-sales service
Send updates about orders, delivery, and promotions
Detect and prevent fraud and ensure security
Comply with legal and tax obligations
Enhance your shopping experience with personalised recommendations and advertising (with consent)
As required by the UK GDPR, we process your personal data based on:
Contractual necessity: to process your orders and payments
Consent: for marketing and optional cookies
Legal obligations: such as tax recordkeeping
Legitimate interest: to improve our services and detect fraud
We may share your personal data with:
Shopify (our e-commerce platform)
Stripe (for payment processing)
Delivery providers and couriers
Technology, hosting, and analytics providers
Legal or tax authorities, when legally required
All third parties are contractually obligated to protect your data.
Your data may be transferred and stored outside the UK. In such cases, we rely on recognised legal mechanisms such as Standard Contractual Clauses (SCCs) to ensure your data remains protected.
We implement appropriate technical and organisational measures to protect your data from unauthorised access, misuse or loss. These include encryption, firewalls, and access controls.
However, no system is 100% secure. Please avoid sending sensitive information via unsecured channels.
We retain your personal data for as long as necessary to:
Fulfil your orders
Maintain your account
Meet legal and regulatory requirements
Resolve disputes and enforce our policies
You may request deletion of your data at any time, as detailed below.
You have the right to:
Access the data we hold about you
Correct inaccurate or outdated data
Request deletion of your personal data
Receive a copy of your data (data portability)
Object to or restrict processing in certain cases
Withdraw your consent at any time (without affecting prior lawful processing)
To exercise your rights, contact us at:
📧 suporte@diamondsneakers.com.br
With your consent, we may send promotional emails or WhatsApp messages.
You can opt out at any time by clicking "unsubscribe" in our emails or contacting us via support.
Our website and services are not intended for children under the age of 16.
If you are a parent or guardian and believe your child has shared data with us, please contact us to request deletion.
We use cookies to personalise and improve your experience. For more details, please see our Cookie Policy.
We may update this Privacy Policy from time to time.
The "Last updated" date will reflect the latest version. If major changes occur, we will notify you as required by law.
If you have any questions or wish to exercise your rights, contact our team:
Business Address: 275 New N Rd, PMB 3038, London, N1 7AA, United Kingdom
WhatsApp UK: +44 20 3807 8817